A festival rooted in light
Across India and beyond, Diwali, the Festival of Lights, is celebrated as a symbol of the victory of light over darkness, knowledge over ignorance, and hope over despair.
Traditionally, homes are decorated with diyas, small oil lamps that illuminate streets, courtyards, and hearts. Each flame represents a prayer, a wish, or a reminder that even one spark can dissolve the dark.
At its core, Diwali is a celebration of illumination, both inner and outer.
It’s about lighting the way not just for ourselves, but for others.
A modern canvas for ancient light
When we began designing Neon Diyas 2025, we faced a simple reality:
You can’t light real diyas or fireworks inside a venue.
But instead of seeing this as a limitation, we saw it as an invitation to rethink what light means today.
If Diwali is about illumination, why not express it through the language of a fun modern light: neon?
Neon isn’t just bright.
It’s expressive.
It bends, glows, and dances, much like the human spirit that Diwali celebrates.
So, we reimagined the traditional diya through design, color, and experience, using light that responds to people, moves to music, and fills the space with collective energy.
The spirit of togetherness
Light is only meaningful when shared.
That’s why we created interactive moments that allow guests to connect, from song requests submitted before the event to glowing accessories passed among friends.
Just as families gather around lamps at home, here we gather under the glow of neon, to dance, laugh, and rediscover the warmth of community.
Check this blog to know how we designed Neon Diyas with the community
Tradition Meets Technology
What makes Neon Diyas special isn’t just the lights.
It’s the idea that technology can carry tradition forward, that a centuries-old celebration can evolve without losing its soul.
Neon becomes our modern diya.
The dance floor becomes our courtyard.
And every smile reflected in those glowing colors becomes a symbol of Diwali’s timeless promise, that light always finds a way.
🎟️ Join the Glow
📅 Sunday, October 26, 2025
📍 LUSH Lounge & Theater, Minneapolis
🎟️ Tickets & Details: thamcollective.com/neon-diyas
Follow @thamcollective for behind-the-scenes videos, stories, and art that continue to explore how we can design the future of cultural celebration, one light at a time.
